Les publications de l'EM Strasbourg

HOC NANG FONG L., GURSOY D., SIGALA M. (2020). Experimental research in tourism. Asia Pacific Journal of Tourism Research, 25

COELHO A., CASTILLO GIRÓN V. (2020). The Medium of Exchange in Mergers and Acquisitions: The Case of Travel Agencies and Tour Operators. Administrative Sciences

SUAREZ N., SCANNELLA E., POLIZZI S. (2020). The role of capital and liquidity in bank lending: are banks safer?. Global Policy

MOYA BURGOS I., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2020). What can neuromarketing tell us about food packaging?. Foods, 9

THIEMANN D., KOZICA A. (2020). echnologiebedingten Wandel meistern - Change-Ansätze zur Reduzierung von Technostress. OrganisationsEntwicklung - Zeitschrift für Unternehmensentwicklung und Change Management

WONG D., CONDUIT J., PLEWA C. (2020). Initiating Actor Engagement with Novel Products. Marketing Theory, 20 (n° 3) [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

CAMBEFORT M., PECOT F. (2020). Theorizing rightist anti-consumption. Marketing Theory [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

FEHRER J., CONDUIT J., PLEWA C., PENGTAO LI L., JAAKKOLA E., ALEXANDER M. (2020). Market Shaping Dynamics: Interplay of Actor Engagement and Institutional Work. Journal of Business & Industrial Marketing, 35 (n° 9) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

SIGALA M. (2020). Tourism and COVID-19: Impacts and implications for advancing and resetting industry and research. Journal of Business Research, 117 [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

GROVES K., LACEY M. (2020). Approaches to develop high potential talent: Intended and unintended consequences. Companion to Talent Management

BEZJIAN J., STOYANOVA V., MCKIERNAN P., MACKAY B. (2020). Synthesizing scenario planning and industry recipes through an analysis of the Hollywood film industry. Technological Forecasting and Social Change [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]