EM Strasbourg Publications

DJURICIC K., BOOTZ J. (2019). Effectuation and Foresight - an exploratory study of the implicit links between the two concepts. Technological Forecasting and Social Change, 140 [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

ÖCALAN-ÖZEL S., PENIN J. (2019). Invention characteristics and the degree of exclusivity of university licenses: The case of two leading French research universities. Research Policy, 48 (n° 6) [ABS cat.4*, AJG cat.4*, CNRS cat.1, FNEGE cat.1*, HCERES cat.A]

HUAMAN RAMIREZ R., ALBERT N., MERUNKA D. (2019). Are global brands trustworthy? The role of brand affect, brand innovativeness, and consumer ethnocentrism. European Business Review, 31 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

BOURACHNIKOVA O., MERDINGER-RUMPLER C. (2019). Quels enjeux pédagogiques pour une formation entrepreneuriale fondée sur l'apprentissage par l'action?. Entreprendre & Innover, 42 [FNEGE cat.4, HCERES cat.C]

SAUER P., SEURING S. (2019). Extending the reach of multi-tier sustainable supply chain management - Insights from mineral supply chains. International Journal of Production Economics, 217 [ABS cat.3, CNRS cat.1, FNEGE cat.1, HCERES cat.A]

PLOTKINA D., SAUREL H. (2019). Me or just like me? The role of virtual try-on and physical appearance in apparel M-retailing. Journal of Retailing and Consumer Services, 51 [ABS cat.2, AJG cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

GANNOUNI K., RAMBOARISON-LALAO L. (2019). Examining gender effects on leadership among future managers: comparing Hofstede's masculine vs. feminine countries. Management International, 23 [CNRS cat.3, FNEGE cat.2, HCERES cat.A]

SIMON F., ROEDERER C. (2019). When social intrusiveness depletes customer value: a balanced perspective on the agency of simultaneous sharers in a commercial sharing experience. Psychology and Marketing [ABS cat.3, AJG cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

FUNGACOVA Z., MääTTä I., WEILL L. (2019). Corruption in China: What Shapes Social Attitudes Towards It?. Comparative Economic Studies, 61 (n° 3) [ABS cat.1, AJG cat.1, CNRS cat.3, HCERES cat.B]

HUAMAN RAMIREZ R., MERUNKA D. (2019). Brand experience effects on brand attachment: the role of brand trust, age, and income. European Business Review, 31 (n° 5) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

WALSER LUCHESI A., SIEGEL D. (2019). La réduction des prix est-elle un véritable levier des ventes ? comment améliorer l'estimation du gain perçu et l'efficacité commerciale ?. La Revue des Sciences de Gestion, 299 (n° 299) [FNEGE cat.4, HCERES cat.C]

DE MOYA J., PALLUD J., MERDINGER-RUMPLER C., SCHNEIDER F. (2019). La communication institutionnelle d'un hôpital sur Twitter : une visualisation de son réseau avec les graphes sociaux. Revue Française de Gestion, 45 (n° 283) [CNRS cat.3, FNEGE cat.2, HCERES cat.A]