Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

2057 publications

CONDUIT J., KLEINALTENKAMP M. (2020). First things First': The AMS Review - Sheth Foundation 2020 annual doctoral competition for conceptual articles. AMS Review, 10

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

CASENAVE E., KLARMANN M. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

LEFEBVRE V., HAMELIN A. (2020). Introduction en bourse et croissance externe des PME françaises. Revue d'Économie Financière, 138 [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

COLLECTIF AEI C., HAMELIN A., PFIFFELMANN M. (2020). La résilience entrepreneuriale, un nouvel enjeu de formation ?. Revue Française de Gestion, 8 (n° 293) [CNRS cat.3, FNEGE cat.2, HCERES cat.A]

NGUYEN L., CONDUIT J., LU V., RAO HILL S. (2020). Collective Empowerment in Online Communities: Conceptualization, scale refinement and validation. Journal of Marketing Theory and Practice, 28 (n° 3) [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

CASENAVE E. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

KLEIN M. (2020). Réussite commerciale et satisfaction des vendeurs, face aux comportements négatifs des clients : effet médiateur de la maîtrise des émotions. Décisions Marketing [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

FERRARI M. (2020). De gustibus non disputandum est? Il ruolo del sapore nella disciplina degli alimenti. Rivista di diritto agrario, 2