Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

2080 publications

CASENAVE E., KLARMANN M. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, FNEGE2025 cat.3, HCERES cat.B]

LEFEBVRE V., HAMELIN A. (2020). Introduction en bourse et croissance externe des PME françaises. Revue d'Économie Financière, 138 [CNRS cat.4, FNEGE cat.4, FNEGE2025 cat.4, HCERES cat.C]

YAO Y. (2020). Does Confucius have a say on management today? Empirical evidence from Asia and Europe. European Journal of International Management [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

LIPNICKAS G., CONDUIT J., PLEWA C., WILKIE D. (2020). How much is enough? The role of effort in market shaping. Journal of Business & Industrial Marketing, 35 (n° 9) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

CASENAVE E. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

KLEIN M. (2020). Réussite commerciale et satisfaction des vendeurs, face aux comportements négatifs des clients : effet médiateur de la maîtrise des émotions. Décisions Marketing [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

FRANCOIS A., NAVARRO J. (2020). Voters' Knowledge of their Representatives: the Direct and Conditioned Effects of Parliamentary Work. Swiss Political Science Review, 26

FERRARI M. (2020). Il seme tra logiche di mercato e diritti degli agricoltori: alcune riflessioni storico-comparative. Rivista critica del diritto privato, 95

NGUYEN L., CONDUIT J., LU V., RAO HILL S. (2020). Collective Empowerment in Online Communities: Conceptualization, scale refinement and validation. Journal of Marketing Theory and Practice, 28 (n° 3) [ABS cat.2, CNRS cat.4, FNEGE cat.4, HCERES cat.C]

KUCHARAVY D., DAMAND D., CHEHBI GAMOURA S., BARTH M., MORNAY S. (2020). Entrepôt du futur : le concept de cartographie de contradictions. Logistique & Management, 28 (n° 1) [FNEGE cat.2, FNEGE2025 cat.3, HCERES cat.C]

TANG M., YANG C., BASKARAN A., TAN J. (2020). Engaging alumni entrepreneurs in the student entrepreneurship development process: A social network perspective. African Journal of Science, Technology, Innovation and Development, 12