EM Strasbourg Publications
The research work carried out by our research lecturers contributes to the quality of the School's teaching. Find all their publications here.
379 publications
ROEDERER C., FILSER M. (2022). Experiential design on cause-related marketing: lessons from the fill-the-bottle challenge. Qualitative Market Research, 25 (n° 1) [ABS cat.2, AJG cat.2, CNRS cat.4, FNEGE cat.4, HCERES cat.C]
CHEHBI GAMOURA S. (2022). Processus Achat 5.0 et acheteurs augmentés: l'IA collective pour l'automatisation de la sélection multifournisseurs via des chat-bots dotés d'aversion au risque: Cas d'un constructeur automobile français en post-COVID-19. Revue Française de Gestion Industrielle ?, 36 (n° 1) [CNRS cat.4, FNEGE cat.EM, HCERES cat.C]
VIALE L., VACHER S., BESSOUAT J. (2022). Eco-innovation in the upstream supply chain: re-thinking the involvement of purchasing managers. Supply Chain Management: An International Journal, 27 (n° 2) [ABS cat.3, AJG cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A] Impact Factor. 11.3
POURNADER M., SAUER P., FAHIMNIA B., SEURING S. (2022). Behavioral studies in sustainable supply chain management. International Journal of Production Economics, 243 [ABS cat.3, CNRS cat.1, FNEGE cat.1, HCERES cat.A]
ODONKOR E., PALLUD J. (2022). A Configurational Approach to Understanding the Drivers of Mobile Phone Usage in Developing Countries. Journal of Global Information Management, 30 (n° 1) [ABS cat.2, AJG cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B] Impact Factor. 4.7
CHEHBI GAMOURA S. (2021). Predictive Reinforcement Learning Algorithm for Unstructured Business Process Optimization: Case of Human Ressources Process. International Journal of Spatio-Temporal Data Science, 1 (n° 2)
STOYANOV D. (2021). Marketing of vending channels: a case of French university campuses. International Journal of Retail and Distribution Management, 49 (n° 5) [ABS cat.2, AJG cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B] Impact Factor. 5.5
DEPRINCE E., MAYRHOFER U., PEREIRA PÜNDRICH A. (2021). Quelle communication de crise pour les PME internationalisées dans un contexte de pandémie ?. Revue Internationale PME, 34 (n° 3) [CNRS cat.4, FNEGE cat.2, HCERES cat.B]
BRIX-ASALA C., SEURING S., SAUER P., ZEHENDNER A. (2021). Resolving the base of the pyramid inclusion paradox through supplier development. Business Strategy and the Environment, 30 (n° 7) [ABS cat.3, CNRS cat.4, FNEGE cat.3, HCERES cat.B]
KLEIN M. (2021). Emotional labor in a sales ecosystem: a salesperson-customer interactional framework. Journal of Business & Industrial Marketing [ABS cat.2, AJG cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]
EL KHOURY R., HARB E., NASRALLAH N. (2021). Triple Vectorial Analysis of Financial Development Impact on Economic Growth: Evidence from the Middle East and Central Asia. International Journal of Emerging Markets, 1746 (n° 8809) [ABS cat.1]
FRANCOIS A., LE GALL C., MAGNI-BERTON R. (2021). Is the EU held accountable for economic performances? Assessing vote and popularity functions before and after membership. European Journal of Political Research, 60