Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

559 publications

FRANCK R., DAMPERAT M. (2022). Influence des technologies d'aide à la vente sur les performances du commercial?: étude des médiateurs interpersonnels et intrapersonnels. Recherche et Applications en Marketing, 37 (n° 4) [ABS cat.1, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

PLOTKINA D., RABESON L. (2022). The role of transactionality of mobile branded apps in brand experience and its impact on loyalty. Journal of Brand Management, 29 (n° 5) [ABS cat.2, CNRS cat.4, FNEGE cat.3, HCERES cat.C] Impact Factor. 4.23

BRULLEBAUT B., ALLEMAND I., PRINZ E., THEPOT F. (2022). Persistence in corporate networks through boards of directors? A longitudinal study of interlocks in France, Germany, and the United Kingdom. Review of Managerial Science, 16 [ABS cat.2, CNRS cat.4, FNEGE cat.4]

PLOTKINA D., DINSMORE J., RACAT M. (2022). Improving service brand personality with augmented reality marketing. Journal of Services Marketing, 36 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

EL BAZ J., EVANGELISTA P., IDDIK ., JEBLI ., DERROUICHE R., AKENROYE T. (2022). Assessing green innovation in supply chains: a systematic review based on causal mechanisms framework. International Journal of Logistics Management, 33 (n° 3) [CNRS cat.3]

BERTRAND J., WEILL L. (2022). In December Days Are Shorter but Loans Are Cheaper. Economic Inquiry, 60 (n° 3) [ABS cat.3, CNRS cat.2, FNEGE cat.3, HCERES cat.A]

BLAZY R., BLUM M. (2022). Horizontal and vertical differentiation in comic art auctions. Economic Inquiry, 60 (n° 3) [ABS cat.3, CNRS cat.2, FNEGE cat.3, HCERES cat.A] Impact Factor. 1.54

RABESON L., PARASCHIV C., BERTRANDIAS L., CHENAVAZ R. (2022). Couple ethical purchase behavior and joint decision-making: Understanding the interaction process and the dynamics of influence. Sustainability, 14 (n° 13) Impact Factor. 3.25

ALOUI A., HAMANI N., DERROUICHE R., DELAHOCHE L. (2022). Assessing the benefits of horizontal collaboration using an integrated planning model for two-echelon energy efficiency-oriented logistics networks design. International Journal of Systems Science Operations & Logistics, 9 (n° 3)

LAHRICHI Y., DAMAND D., BARTH M. (2022). Paramétrage de la méthode ?Demand-Driven Material Requirements Planning? : Une approche par optimisation bi-objectif. Revue Française de Gestion Industrielle ? [CNRS cat.4, HCERES cat.C]

EL KHOURY R., NASRALLAH N., HARB E. (2022). Did the intensity of countries' digital transformation affect IT companies' performance during covid-19?. Journal of Decision Systems [ABS cat.1, CNRS cat.4, FNEGE cat.4, HCERES cat.C]

SOULA J., HASAN I. (2022). Optimum technique de création de liquidité bancaire. Revue Économique, 73 (n° 3) [CNRS cat.2, HCERES cat.A]