Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

600 publications

YALENIOS J., GILBERT P. (2020). Pourquoi conserver un outil de gestion inapproprié ? Des fonctions implicites de l'évaluation individuelle de la performance. Revue Interdisciplinaire sur le Management, Homme & Entreprise (RIMHE), 4 (n° 21) [FNEGE cat.3, HCERES cat.C]

FIGUREAU A., HAMELIN A., PFIFFELMANN M. (2020). Experimentally Validated Surveys: Potential for Studying Cognitive and Behavioral Issues in Management. M@n@gement, 23 (n° 4) [ABS cat.1, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

WONG D., CONDUIT J., PLEWA C. (2020). Initiating Actor Engagement with Novel Products. Marketing Theory, 20 (n° 3) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

GOH E., SIGALA M. (2020). Integrating information & communication technologies (ICT) into classroom instruction: teaching tips for hospitality educators from a diffusion of innovation approach. Journal of Teaching in Travel and Tourism

GROVES K., LACEY M. (2020). Approaches to develop high potential talent: Intended and unintended consequences. Companion to Talent Management

CASENAVE E. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

GROVES K., LACEY M. (2020). Approaches to develop high potential talent: Intended and unintended consequences. Companion to Talent Management

ZHANG H., XU S., DU . (2020). Can crude oil serve as a hedging asset for underlying securities? - Research on the heterogeneous correlation between crude oil and stock index. Energies, 13

BEZJIAN J., STOYANOVA V., MCKIERNAN P., MACKAY B. (2020). Synthesizing scenario planning and industry recipes through an analysis of the Hollywood film industry. Technological Forecasting and Social Change [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

LOPEZ PASTOR M., GARCíA DE MADARIAGA MIRANDA J., SANCHEZ J., FIGUEIREDO J. (2020). Demand Impact for Prices Ending with ?9? and ?0? in Online and Offline Consumer Goods Retail Trade Channels. International Review of Management and Marketing, 10

CONDUIT J., KLEINALTENKAMP M. (2020). First things First': The AMS Review - Sheth Foundation 2020 annual doctoral competition for conceptual articles. AMS Review, 10

GILINSKY A., NEWTON S., FORD J., BROWN D. (2020). Strategic resilience in the US wine industry. Journal of Wine Research, 31