Les publications de l'EM Strasbourg

LE CORRE J. (2020). Teaching cases online: Pedagogy and technique to adapt quickly to an online higher education classroom. Case Research Journal, 40 (n° 4)

TANG M., YANG C., BASKARAN A., TAN J. (2020). Engaging alumni entrepreneurs in the student entrepreneurship development process: A social network perspective. African Journal of Science, Technology, Innovation and Development, 12

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

LEFEBVRE V., HAMELIN A. (2020). Introduction en bourse et croissance externe des PME françaises. Revue d'Économie Financière, 138 [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

DOSQUET F., BONNARDEL V., CHARLET N. (2020). « La marque politique : représentativité des valeurs et polarisation partisane perçues. Le cas de l'évaluation du logo « La République En Marche » par ses adhérents. Recherches en Sciences de Gestion (anciennement Revue Sciences de Gestion) [CNRS cat.4, HCERES cat.B]

YAO Y. (2020). Does Confucius have a say on management today? Empirical evidence from Asia and Europe. European Journal of International Management [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

LIPNICKAS G., CONDUIT J., PLEWA C., WILKIE D. (2020). How much is enough? The role of effort in market shaping. Journal of Business & Industrial Marketing, 35 (n° 9) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

ZAYADIN ., ZUCCHELLA A., AMEEN ., DUCKWORTH C. (2020). Entrepreneurs contextualisation of culture a national setting. International Journal of Entrepreneurial Behaviour and Research [ABS cat.3, CNRS cat.4, FNEGE cat.3, HCERES cat.C]

GOH E., SIGALA M. (2020). Integrating information & communication technologies (ICT) into classroom instruction: teaching tips for hospitality educators from a diffusion of innovation approach. Journal of Teaching in Travel and Tourism

GROVES K., LACEY M. (2020). Approaches to develop high potential talent: Intended and unintended consequences. Companion to Talent Management

GALATI A., CRESCIMANNO M., COELHO A., MAIZZA A. (2020). Recent trends in the wine consumers' behavior and need for effective marketing strategies. British Food Journal