Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

561 publications

GOH E., SIGALA M. (2020). Integrating information & communication technologies (ICT) into classroom instruction: teaching tips for hospitality educators from a diffusion of innovation approach. Journal of Teaching in Travel and Tourism

KLEIN M. (2020). Réussite commerciale et satisfaction des vendeurs, face aux comportements négatifs des clients : effet médiateur de la maîtrise des émotions. Décisions Marketing [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

CARMER A., VELIKOVA N., HERTZMAN J., BERGMAN C., WRAY M., LAPREVOTTE PIPPERT T. (2020). An inquiry into the pedagogy of the sensory perception tasting component of wine courses in the time of COVID-19. Wine Business Journal, 4

FERRARI M. (2020). Il seme tra logiche di mercato e diritti degli agricoltori: alcune riflessioni storico-comparative. Rivista critica del diritto privato, 95

FEHRER J., CONDUIT J., PLEWA C., PENGTAO LI L., JAAKKOLA E., ALEXANDER M. (2020). Market Shaping Dynamics: Interplay of Actor Engagement and Institutional Work. Journal of Business & Industrial Marketing, 35 (n° 9) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

TANG M., MEI M., LI C., LV X., LI X., WANG L. (2020). How does an individual's default behavior on an online peer-to-peer lending platform influence the observer's default intention?. Financial Innovation, 6

DOSQUET F., BONNARDEL V., CHARLET N. (2020). « La marque politique : représentativité des valeurs et polarisation partisane perçues. Le cas de l'évaluation du logo « La République En Marche » par ses adhérents. Recherches en Sciences de Gestion (anciennement Revue Sciences de Gestion) [CNRS cat.4, HCERES cat.B]

DAMAND D. (2020). Multi-criteria evaluation model: an application of MRP parameterization. International Journal of Applied Mathematics Electronics and Computers, 8 (n° 4) Impact Factor. 1

WONG D., CONDUIT J., PLEWA C. (2020). Initiating Actor Engagement with Novel Products. Marketing Theory, 20 (n° 3) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

CASENAVE E. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]