Les publications de l'EM Strasbourg

GOH E., SIGALA M. (2020). Integrating information & communication technologies (ICT) into classroom instruction: teaching tips for hospitality educators from a diffusion of innovation approach. Journal of Teaching in Travel and Tourism

COELHO A., CASTILLO GIRÓN V. (2020). The Medium of Exchange in Mergers and Acquisitions: The Case of Travel Agencies and Tour Operators. Administrative Sciences

BAUMAN M., VELIKOVA N., DODD T., BLANKENSHIP T. (2020). Generational differences in risk perception and situational uses of wine information sources. International Journal of Wine Business Research, 32

MOYA BURGOS I., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2020). What can neuromarketing tell us about food packaging?. Foods, 9

WONG D., CONDUIT J., PLEWA C. (2020). Initiating Actor Engagement with Novel Products. Marketing Theory, 20 (n° 3) [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

GILINSKY A., NEWTON S., SEN A., FORD J., CANAVATI S. (2020). US wine industry preparedness for unforeseen crises and disasters: An empirical test. Wine Economics & Policy, 9

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

TANG M., HAO H., LI F. (2020). Entrepreneurs' cognitive biases and learning in incubating enterprises - A ternary interaction model. R&D Management, 32 (n° 1) [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

MEYER-WAARDEN L., PAVONE G., POOCHAROENTOU T., PRAYATSUP P., RATINAUD M., TISON A. (2020). How Service Quality Influences Customer Acceptance and Usage of Chatbots?. Journal of Service Management Research, 4

CAMBEFORT M. (2020). How the COVID-19 pandemic is challenging consumption. Markets, Globalization & Development Review

CASENAVE E., KLARMANN M. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

MICHEL S. (2020). Collaborative Institutional Work to Generate Alternative Food Systems. Organization, 27 (n° 2) [ABS cat.3, AJG cat.3, CNRS cat.1, FNEGE cat.2, HCERES cat.A]