Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

559 publications

TOBON S., RUIZ-ALBA ROBLEDO J., GARCíA DE MADARIAGA MIRANDA J. (2019). Gamification and Online Consumer Decisions: Is the game over? Decision Support Systems. Operations Management & Management Science

THIEMANN D., HESSE F. (2019). The benefits of collaboration in computer-mediated preference exchange in teams: A psychological perspective. Computers in Human Behavior

DOLAN R., CONDUIT J., FRETHEY-BENTHAM C., FAHY J., GOODMAN S. (2019). Social Media Engagement Behavior: A Framework for Engaging Customers' through Social Media Content. European Journal of Marketing, 53 (n° 10) [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

GILINSKY A., CANAVATI S., FORD J., SEN A., NEWTON S., BROWN D. (2019). An exploratory study of strategic preparedness in the U.S. wine industry. Journal of Business Management and Change, 26

SHAH S., TANG M., SARFRAZ M., ZEESHAN F. (2019). The aftermath of CEO succession via hierarchical jumps on firm's performance and agency Cost: evidence from Chinese firms. Applied Economics Letters, 26 (n° 21) [ABS cat.1, CNRS cat.4, HCERES cat.C] Impact Factor. 1

HUAMAN RAMIREZ R., ALBERT N., MERUNKA D. (2019). Are global brands trustworthy? The role of brand affect, brand innovativeness, and consumer ethnocentrism. European Business Review, 31 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

KLEINALTENKAMP M., KARPEN I., PLEWA C., JAAKKOLA E., CONDUIT J. (2019). Collective Engagement in Organizational Settings. Industrial Marketing Management, 80 [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

SIGALA M. (2019). A market approach to social value co-creation: findings and implications from "Mageires" the social restaurant. Marketing Theory, 19 (n° 1) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

ZHANG H., FENG Y., HUANG B. (2019). Hedge Fund Seeding with Fees-for-Guarantee Swaps. The European Journal of Finance [CNRS cat.4, FNEGE cat.3, HCERES cat.C]

DJURICIC K., BOOTZ J. (2019). Effectuation and Foresight - an exploratory study of the implicit links between the two concepts. Technological Forecasting and Social Change, 140 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

GHVANIDZE S., VELIKOVA N., DODD T., OLDEWAGE-THERON W. (2019). Are sustainable consumers health conscious? A segmentation study of wine consumers. Journal of Food Products Marketing, 56

PEDREñO A., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2019). The role of termi-nation fee commitment in developing customer value in the telecommunication industry: An empirical study. Services marketing Quarterly, 40