Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

601 publications

BROIHANNE M., ROMAIN A., CALL J., THIERRY B., WASCHER C., VERRIER D., DE MARCO A., DUFOUR V. (2018). Maximax heuristics in primates Monkeys and great apes play for the highest bid. Journal of Comparative Psychology, 27

LéON F., WEILL L. (2018). Islamic Banking Development and Access to Credit. Pacific Basin Finance Journal [ABS cat.2, CNRS cat.4, FNEGE cat.3, HCERES cat.B]

SIGALA M. (2018). Implementing social customer relationship management: A process framework and implications in tourism and hospitality. International Journal of Contemporary Hospitality Management [CNRS cat.3, HCERES cat.B]

SCHAEFFER V., ÖCALAN-ÖZEL S., PENIN J. (2018). The complementarities between formal and informal channels of university-industry knowledge transfer: A longitudinal approach. Journal of Technology Transfer, 1 (n° 25) [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

STOYANOV S., WOODWARD R., STOYANOVA V. (2018). The Embedding of Transnational Entrepreneurs in Diaspora Networks: Leveraging the Assets of Foreignness. Management International Review [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

CARRASCO R., BLASCO LóPEZ F., GARCíA DE MADARIAGA MIRANDA J., HERRERA-VIEDMA E. (2018). A Fuzzy Linguistic RFM Model Applied to Campaign Management. Journal of Interactive Multimedia and Artificial Intelligence, 4

SIGALA M. (2018). Implementing social customer relationship management: a process framework and implications in tourism and hospitality. International Journal of Contemporary Hospitality Management, 30 (n° 7) [ABS cat.3, CNRS cat.3, HCERES cat.B]

MUNZEL A., MEYER-WAARDEN L., GALAN J. (2018). The social side of sustainability: Well-being as a driver and an outcome of social relationships and interactions on social networking sites. Technological Forecasting and Social Change, 130 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

HAGEN B., ZUCCHELLA A., GHAURI P. (2018). From fragile to agile: marketing as a key driver of entrepreneurial internationalization. International Marketing Review [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

LAMBERT G., REINHARD E. (2018). Certification ISO et Lean Management: histoire d'une double amnésie managériale.. Revue Française de Gestion, 44 (n° 277) [CNRS cat.3, FNEGE cat.2, HCERES cat.A]

CASTERAN H., ROEDERER C. (2018). Impact de l'expérience vécue sur la fréquentation d'un évènement : les leçons du marché de Noël de Strasbourg. Décisions Marketing, 90 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

TUSSYADIAH I., SIGALA M. (2018). Shareable tourism: tourism marketing in the sharing economy. Journal of Travel & Tourism Marketing [CNRS cat.4, FNEGE cat.3, HCERES cat.C]