EM Strasbourg Publications

The research work carried out by our research lecturers contributes to the quality of the School's teaching. Find all their publications here.

3172 publications

ROEDERER C., OCHS A., BADOT O. (2021). Les consommateurs parlent aux consommateurs : exploration des mécanismes de co-creation par la théorie de l'assemblage. Décisions Marketing, 100 (n° 100) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

HELLAL-GUENDOUZI R., DEKHILI S. (2021). How does food acculturation influence the well-being of professional expatriates ?. Décisions Marketing (n° 102) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

BETTI T., COUDERT T. (2021). How harmful are cuts in public employment and wage in times of high unemployment?. Bulletin of Economic Research [CNRS cat.3, HCERES cat.B]

HUAMAN RAMIREZ R., MERUNKA D. (2021). Celebrity CEOs, the image of their endorsed brands, and consumer materialism. Journal of Consumer Marketing [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

SCHMITT L., CASENAVE E., PALLUD J. (2021). alespeople's work toward the institutionalization of social selling practices. Industrial Marketing Management, 96 [CNRS cat.2, FNEGE cat.2, HCERES cat.A] Impact Factor. 7

HALLER C., PLOTKINA D., VO THAN T. (2021). Social Media Use of SmallWineries in Alsace: Resources and Motivations Analysis. Sustainability, 13

PFIFFELMANN M., ROGER P. (2021). A note on portfolio choice and behavioral finance: Some food for thought. Bankers, Markets & Investors (ex-Banque & Marchés), 164 [CNRS cat.4, HCERES cat.B]

CASENAVE E., PRAS B. (2021). Cultures organisationnelles progressistes : leurs effets sur les tensions de rôle et l'obligation ressentie de rendre des comptes. Management International, 25 (n° 3) [CNRS cat.3, FNEGE cat.2, HCERES cat.A]

GEORG SCHAFFNER L., PRINZ E. (2021). Corporate management boards' information security orientation: an analysis of cybersecurity incidents in DAX 30 companies. Journal of Management and Governance [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

ROGER T., BOUSSELMI W., ROGER P., WILLINGER M. (2021). The effect of price magnitude on analysts' forecasts: Evidence from the lab. Revue Économique [CNRS cat.2, HCERES cat.A]

LEFEBVRE V., HAMELIN A. (2021). External growth strategy and performance: An empirical study of French SMEs. Revue d'Économie Industrielle, 173 [CNRS cat.3, HCERES cat.B]

MEJIA V., AURIER P., HUAMAN RAMIREZ R. (2021). Disentangling the respective impacts of assortment size and alignability on perceived assortment variety. Journal of Retailing and Consumer Services, 59 [CNRS cat.3, FNEGE cat.3, HCERES cat.B] Impact Factor. 4