Richard HUAMAN RAMIREZ

CHAILAN C., MAZE D., HUAMAN RAMIREZ R. (2024). THE ROLE OF CHINESE STATE-OWNED ENTERPRISES IN BELT AND ROAD INITIATIVE-RELATED PROJECTS: THREE CASES FROM AFRICA. International Journal of Business and Emerging Markets [ABS cat.1]

HUAMAN RAMIREZ R., LAHLOUH K. (2023). Understanding career plateaus and their relationship with coworker social support and organizational commitment. Public Organization Review, 23 (n° 3) [ABS cat.2, CNRS cat.3, FNEGE cat.4, HCERES cat.B] Impact Factor. 1.9

HUAMAN RAMIREZ R., MERUNKA D., MAANINOU N. (2023). Destination personality effects on tourists' attitude: The role of self-congruity and ambiguity tolerance. Journal of Strategic Marketing, 31 (n° 1) [ABS cat.2, CNRS cat.4, FNEGE cat.4, HCERES cat.C] Impact Factor. 4.1

LAHLOUH K., AICHA O., HUAMAN RAMIREZ R., OUHANNOUR H. (2023). COVID-19 safety leadership, perceived severity, and emotional exhaustion: Does safety culture matter?. Journal of Safety Research, 87 [ABS cat.2] Impact Factor. 4.1

HUAMAN RAMIREZ R., TOTI J. (2023). How are e-retailer brands related to the manufacturer brands they offer?. International Journal of Market Research, 65 (n° 1) [ABS cat.2, CNRS cat.4, FNEGE cat.3, HCERES cat.B] Impact Factor. 2.51

HUAMAN RAMIREZ R., LUNARDO R., VASQUEZ-PARRAGA A. (2022). How brand self-disclosure helps to create intimacy with customers: the role of information valence and anthropomorphism. Psychology and Marketing, 39 (n° 2) [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A] Impact Factor. 3

TOTI J., DIALLO M., HUAMAN RAMIREZ R. (2021). Ethical sensitivity in consumers' decision-making: the mediating and moderating role of internal locus of control. Journal of Business Research, 131 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A] Impact Factor. 10.96

HUAMAN RAMIREZ R., MERUNKA D. (2021). Celebrity CEOs, the image of their endorsed brands, and consumer materialism. Journal of Consumer Marketing, 38 (n° 6) [ABS cat.1, CNRS cat.4, FNEGE cat.4, HCERES cat.C] Impact Factor. 2.3

MEJIA V., AURIER P., HUAMAN RAMIREZ R. (2021). Disentangling the respective impacts of assortment size and alignability on perceived assortment variety. Journal of Retailing and Consumer Services, 59 [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B] Impact Factor. 4

HUAMAN RAMIREZ R. (2021). Self-congruity and domestic tourists' attitude: the role of involvement and age. Anatolia, 32 (n° 2)

LAHLOUH K., HUAMAN RAMIREZ R. (2021). Départ à la retraite : mesure des différentes intentions de retraite dans le contexte des cadres français. Recherches en Sciences de Gestion - Management Sciences -Ciencias de Gestión, 3 (n° 144) [CNRS cat.3, FNEGE cat.3]

HUAMAN RAMIREZ R., MAANINOU N., MERUNKA D., COVA V. (2021). How do consumers perceive old brands? Measurement and consequences of brand oldness associations. European Business Review, 33 (n° 4) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

FASCHAN M., CHAILAN C., HUAMAN RAMIREZ R. (2020). Emerging adults' luxury fashion brand value perceptions: A cross-cultural comparison between Germany and China. Journal of Global Fashion Marketing, 11

HUAMAN RAMIREZ R., MERUNKA D. (2019). Brand experience effects on brand attachment: the role of brand trust, age, and income. European Business Review, 31 (n° 5) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

LAHLOUH K., LACAZE D., HUAMAN RAMIREZ R. (2019). Bridge employment and full retirement intentions: the role of Person-Environment fit. Personnel Review, 48 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

HUAMAN RAMIREZ R., ALBERT N., MERUNKA D. (2019). Are global brands trustworthy? The role of brand affect, brand innovativeness, and consumer ethnocentrism. European Business Review, 31 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

HUAMAN RAMIREZ R., TOTI J., MERUNKA D. Disentangling when global brand are perceived as ethical: the role of consumer materialism, Global Marketing AMA Conference, (American Marketing Association Juin 2023)

TOTI J., HUAMAN RAMIREZ R., MARTIN SALERNO A. MANIPULATE US, WE LOVE THAT! THE EFFECTS OF ONLINE SCARCITY CUES ON PURCHASE INTENTION, Congrès International de l'AFM, (Association Française de Marketing Mai 2023)

HUAMAN RAMIREZ R., PFIFFELMANN J., LUNARDO R. The power of the past: Assessing the impact of brand heritage for suppliers, AMS Conference, (Academy of Marketing Science Mai 2023)

GAZTELUMENDI A., BOURGEON-RENAUD D., HUAMAN RAMIREZ R. Experiencing artistic innovativeness in opera performances, AIMAC, ( Juin 2022)

HUAMAN RAMIREZ R., TOTI J. Are e-retailer brands affected by the manufacturer brands they offer? The case of beauty subscription boxes, EMAC Annual Conference, (EMAC Annual Conference Mai 2022)

HUAMAN RAMIREZ R., PFIFFELMANN J. The effects of brand heritage on brand trust and loyalty: Evidence of the mediating role of brand quality and brand identification in industrial markets, Congrès annuel de l'Association Française du Marketing (AFM), (Association Française de Marketing Mai 2022)

HUAMAN RAMIREZ R., PFIFFELMANN J. The effects of brand heritage on brand trust and loyalty: Evidence of the mediating role of brand quality and brand identification in industrial markets, European Marketing Academy Annual Conference, (EMAC Annual Conference Mai 2022)

DIALLO M., HUAMAN RAMIREZ R., TOTI J., SIQUEIRA J. Comprendre les effets de l'image prix de la marque de distributeur à l'international, Colloque Etienne Thil, (Association Française de Marketing Octobre 2022)

HUAMAN RAMIREZ R., CASENAVE E. How does consumers' cultural affinity impact product value perception and behavioral intentions? The case of French wine in China, 37ème congrès de l'AFM, (Association Française de Marketing Mai 2021)

HUAMAN RAMIREZ R., WALSER LUCHESI A. ET SI L'ON DONNAIT LA PAROLE AUX ANIMAUX ! ANTHROPOMORPHISME ET CAPACITE VERBALE DE L'ANIMAL, 37ème Congrès international de l'Association Française de Marketing, (Association Française de Marketing Mai 2021)

HUAMAN RAMIREZ R., CAMBEFORT M. The effect of Informativeness, Interactivity, Ease-of-use, Visual Appeal, Inovativeness of an Online Booking Webste on User's Satisfaction: Do Gender and Age matter ?, 36ème congrès de l'Association Française du Marketing (AFM), ( 2020)

MAANINOU N., COVA V., HUAMAN RAMIREZ R. Brand oldness associations: Identification of dimensions and measurement, AMS, ( Mai 2019)

HUAMAN RAMIREZ R., MAANINOU N. Destination personality effects on tourist's attitude: The role of self-congruity and ambiguity tolerance, Journée de Recherche en Marketing du Grand Est JRMGE, ( Mars 2019)

HUAMAN RAMIREZ R., MAANINOU N. Perceived Brand Age: What Does It Mean? How Can it Help With Brand Positioning?, AMS World Marketing Congress, ( 2019)

HUAMAN RAMIREZ R. Measurement Scale of Aesthetic Style: scale refinement and its effect on perceived brand quality and brand loyalty, 10th International Research Meeting in Business and Management, ( 2019)

HUAMAN RAMIREZ R. Understanding career plateau: coworkers support as a predictor and its influence on affective and continuance organizational commitment. Evidence from Algeria, (15th Workshop on Research Advances in Organizational Behavior and Human Resources Management Mai 2018)

HUAMAN RAMIREZ R., MAANINOU N. Les associations à la marque perçue vieille : Identification des dimensions et mesure, (Association Française de Marketing Mai 2018)

HUAMAN RAMIREZ R. How do consumers perceive products co-created by brand fans? The effect of love, product category, and perceived product innovation, (EMAC Annual Conference Mai 2018)

HUAMAN RAMIREZ R. Intentions de carrière après la retraite : Le role de l'ajustement personne-environnement de travail, (Association Francophone de Gestion des Ressources Humaines  Octobre 2017)

HUAMAN RAMIREZ R. L'effet du brand globalness sur la confiance dans la marque : le rôle médiateur de l'affect envers la marque et la capacité innovatrice de la marque, (Association Française de Marketing 2017)

HUAMAN RAMIREZ R., MEJIA V. La recherche de variété comme facteur modérateur à la perception d'une extension de gamme, (Association Française de Marketing 2017)

HUAMAN RAMIREZ R. The feeling of strangeness as an aspect of the contemporary art museum experience: conceptualization and consequences, (Association of Consumer Research 2016)

HUAMAN RAMIREZ R. The cultural consumption experience from a feeling of strangeness: A video elicitation study exploring museum occasional visitors, (Consumer Culture Theory Conference 2016)

HUAMAN RAMIREZ R., MAANINOU N. Perceived brand longevity and brand heritage, (6th International Symposium on Corporate Heritage 2016)

HUAMAN RAMIREZ R., MAANINOU N. The impact of retrieval difficulty on satiation feeling, (Academy of Marketing Science 2015)

HUAMAN RAMIREZ R. L'impact de la difficulte? de rappel sur la satie?te? : le ro?le mode?rateur du type de produit, (Association Française de Marketing 2015)

HUAMAN RAMIREZ R. The construction of desire through the recall of past experiences: the role of time pressure, (Society for Marketing Advances (SMA) Conference 2015)