Les publications de l'EM Strasbourg

THIEMANN D., KOZICA A. (2019). Digitalisierung der Arbeitswelt: Eine empirische Analyse relevanter Handlungsfelder bei der digitalen Transformation von Geschäftsprozessen. HMD Praxis der Wirtschaftsinformatik

MOUREY J., ELDER R. (2019). Dynamic By Design: How Incorporating Dynamism in Advertising Affects Evaluations.? Journal of the Association for Consumer Research. Journal of the Association for Consumer Research

NGUYEN L., LU V., RAO HILL S., CONDUIT J. (2019). The mediating role of brand knowledge on employees' brand citizenship behaviour: Does organisational tenure matter?. Australasian Marketing Journal, 27

SIGALA M., TONI M., RENZI M., DI PIETRO L., GUGLIELMETTI MUGION R. (2019). Gamification in Airbnb: Benefits and risks. e-Review of tourism research, 16

GILINSKY A., CANAVATI S., FORD J., SEN A., NEWTON S., BROWN D. (2019). An exploratory study of strategic preparedness in the U.S. wine industry. Journal of Business Management and Change, 26

TANG M., WALSH G., LI C., BASKARAN A. (2019). Exploring technology business incubators and their business incubation models: Case studies from China. Journal of Technology Transfer [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

MAGNANI G., ZUCCHELLA A. (2019). Coping with uncertainty in the internationalisation strategy: An exploratory study on entrepreneurial firms. International Marketing Review, 36 (n° 1) [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

RAMBOARISON-LALAO L., BREWSTER C., BOYER P. (2019). African religious ministers' transition from expatriation to migration. Journal of Global Mobility, 7 (n° 4) [ABS cat.2]

BOOTZ J., LIEVRE P., SCHENK E. (2019). L'enquête comme logique de sollicitation des experts en mode exploration : analyse de deux expéditions en milieux extrêmes. Innovations : Revue d'Economie et de Management de l'Innovation / Journal of InnovationEconomics and Management, 58 (n° 1) [CNRS cat.4, FNEGE cat.3, HCERES cat.C]

GUICHARDAZ R., COUDERT T., LEFEBVRE M., IGERSHEIM H., PENIN J. (2019). Dis moi ce que tu penses de la propriété intellectuelle, je te dirai qui tu es.. Revue Économique, 60 [CNRS cat.2, HCERES cat.A]

BRODIE R., FEHRER J., JAAKKOLA E., CONDUIT J. (2019). Actor Engagement in Networks: Defining the Conceptual Domain. Journal of Service Research, 22 (n° 2) [CNRS cat.2, FNEGE cat.1, HCERES cat.A]

HALL G., SIGALA M., RENTSCHLER R., BOYLE S. (2019). Motivations, Mobility and Work Practices; The Conceptual Realities of Digital Nomads. Information and Communication Technologies in Tourism 2019