Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

2057 publications

CASTERAN H., ROEDERER C. (2018). Impact de l'expérience vécue sur la fréquentation d'un évènement : les leçons du marché de Noël de Strasbourg. Décisions Marketing, 90 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

MUNZEL A. (2018). The Social Side of Sustainability: Well-Being As a Driver and an Outcome of Social Relationships and Interactions on Social Networking Sites. Technological Forecasting and Social Change, 130 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

HAGEN B., ZUCCHELLA A., GHAURI P. (2018). From fragile to agile: marketing as a key driver of entrepreneurial internationalization. International Marketing Review [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

PLOTKINA D., MUNZEL A., PALLUD J. (2018). Illusions of truth?Experimental insights into human and algorithmic detections of fake online reviews.. Journal of Business Research [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

SUAREZ N., CUBILLAS E. (2018). Bank market power and lending during the Global Financial Crisis. Journal of International Money and Finance [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

ZINS A., WEILL L. (2018). Do Pan-African Banks have the Best of Both Worlds?. Economic Systems, 42 (n° 4) [ABS cat.2, AJG cat.2, CNRS cat.3, HCERES cat.B]

SIM M., CONDUIT J., PLEWA C. (2018). Engagement within a service system: A fuzzy set analysis in a higher education setting. Journal of Service Management, 29 (n° 3) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

TUSSYADIAH I., SIGALA M. (2018). Shareable tourism: tourism marketing in the sharing economy. Journal of Travel & Tourism Marketing [ABS cat.2, CNRS cat.4, FNEGE cat.3, HCERES cat.C]

CHEN Y., TANG M. (2018). Influencing mechanism of perceived competitive climate on employees' knowledge hiding. Science & Technology Progress and Policy, 17

ALTSCHWAGER T., DOLAN R., CONDUIT J. (2018). Social Brand Engagement: How Orientation Events Engage Students with the University. Australasian Marketing Journal, 16

ZA S., SPAGNOLETTI P., WINTER R., METTLER T. (2018). Exploring foundations for using simulations in IS research. Communications of the Association for Information Systems, 42 (n° 1) [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

SIGALA M. (2018). Implementing social customer relationship management: A process framework and implications in tourism and hospitality. International Journal of Contemporary Hospitality Management [CNRS cat.3, HCERES cat.B]