Les publications de l'EM Strasbourg

GROBERT J., MASSA C. (2019). Quand le logo olfactif reflète les valeurs de la marque, application dans le secteur des services.. Décisions Marketing, 93 [CNRS cat.3, FNEGE cat.3, FNEGE2025 cat.3, HCERES cat.B]

GROVES K. (2019). #MeToo movement exposes lack of succession planning. Chief Executive

JAGER A., RAUCH R., THIEMANN D. (2019). Die sechs Gefahren der digitalen Arbeitswelt - und was Sie dagegen tun können. Personalmagazin

CHEHBI GAMOURA S., DERROUICHE R., DAMAND D., KUCHARAVY D., BARTH M. (2019). Cross-management of risks in big data-driven industries by the use of fuzzy cognitive maps. Logistique & Management, 28 (n° 2) [FNEGE cat.2, FNEGE2025 cat.3, HCERES cat.C] Impact Factor. 0.58

GROVES K. (2019). #MeToo movement exposes lack of succession planning. Chief Executive

ÖZDAKAK A., AKTAS N., ANDRIES K., CROCI E. (2019). Stock market development and the financing role of IPOs in acquisitions. Journal of Banking and Finance, 98 [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.1, FNEGE2025 cat.1, HCERES cat.A]

HIETE M., SAUER P., DREMPETIC S., TRöSTER R. (2019). The role of voluntary sustainability standards in governing the supply of mineral raw materials. GAIA - Ecological Perspectives for Science and Society, 28

MOUREY J. (2019). Improv Comedy and Modern Marketing Education: Exploring Consequences for Divergent Thinking, Self-Efficacy, and Collaboration. Journal of Marketing Education [ABS cat.2, FNEGE cat.4, HCERES cat.C]

ALVAREZ MILAN A., RETO F., RAUSCHNABEL P., HINSCH C. (2018). Strategic customer engagement marketing: A decision making framework. Journal of Business Research [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

ALVAREZ MILAN A., RETO F., RAUSCHNABEL P., HINSCH C. (2018). Strategic customer engagement marketing: A decision making framework. Journal of Business Research [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

BLASCO LóPEZ F., RECUERO VIRTO N., MANZANO A., GARCíA DE MADARIAGA MIRANDA J. (2018). Tourism sustainability in archaeological sites. Journal of Cultural Heritage Management and Sustainable Development, 8

SIGALA M. (2018). Implementing social customer relationship management: A process framework and implications in tourism and hospitality. International Journal of Contemporary Hospitality Management [ABS cat.3, CNRS cat.3, HCERES cat.B]