Les publications de l'EM Strasbourg

FRANCK R., DAMPERAT M. (2022). Influence des technologies d'aide à la vente sur les performances du commercial?: étude des médiateurs interpersonnels et intrapersonnels. Recherche et Applications en Marketing, 37 (n° 4) [ABS cat.1, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

PLOTKINA D., DINSMORE J., RACAT M. (2022). Improving service brand personality with augmented reality marketing. Journal of Services Marketing, 36 (n° 6) [ABS cat.2, AJG cat.2, CNRS cat.3, FNEGE cat.3, FNEGE2025 cat.3, HCERES cat.B]

BOOTZ J., MICHEL S., PALLUD J., MONTI R. (2022). Possible changes of Industry 4.0 in 2030 in the face of uberization: Results of a participatory and systemic foresight study. Technological Forecasting and Social Change, 184 [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.2, FNEGE2025 cat.2, HCERES cat.A]

PLOTKINA D., RABESON L. (2022). The role of transactionality of mobile branded apps in brand experience and its impact on loyalty. Journal of Brand Management, 29 (n° 5) [ABS cat.2, AJG cat.2, CNRS cat.4, FNEGE cat.3, FNEGE2025 cat.3, HCERES cat.C] Impact Factor. 4.23

BLAZY R., BLUM M. (2022). Horizontal and vertical differentiation in comic art auctions. Economic Inquiry, 60 (n° 3) [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.3, HCERES cat.A] Impact Factor. 1.54

BERTRAND J., WEILL L. (2022). In December Days Are Shorter but Loans Are Cheaper. Economic Inquiry, 60 (n° 3) [ABS cat.3, AJG cat.3, CNRS cat.2, FNEGE cat.3, HCERES cat.A]

ALOUI A., HAMANI N., DERROUICHE R., DELAHOCHE L. (2022). Assessing the benefits of horizontal collaboration using an integrated planning model for two-echelon energy efficiency-oriented logistics networks design. International Journal of Systems Science Operations & Logistics, 9 (n° 3)

RABESON L., PARASCHIV C., BERTRANDIAS L., CHENAVAZ R. (2022). Couple ethical purchase behavior and joint decision-making: Understanding the interaction process and the dynamics of influence. Sustainability, 14 (n° 13) Impact Factor. 3.25

HASSAN A., ALMETWALLY E., CHEHBI GAMOURA S., METWALL A. (2022). Inverse Exponentiated Lomax Power Series Distribution: Model, Estimation, and Application. journal of mathematics, 2022 (n° 23144629) Impact Factor. 1.4

DAMAND D., LAHRICHI Y., BARTH M. (2022). A simulation-optimization approach to parameterize Demand-Driven Material Requirements Planning. IFAC, 55 (n° 10)

JUNGLAS I., GOEL L., REHM S., IVES B. (2022). On the Benefits of Consumer IT in the Workplace?An IT empowerment perspective. International Journal of Information Management, 64 (n° 2022) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

EL KHOURY R., NASRALLAH N., HARB E. (2022). Did the intensity of countries' digital transformation affect IT companies' performance during covid-19?. Journal of Decision Systems, 33 (n° 2) [ABS cat.1, CNRS cat.4, FNEGE cat.4, HCERES cat.C]