Les publications de l'EM Strasbourg

GALATI A., CRESCIMANNO M., COELHO A., MAIZZA A. (2020). Recent trends in the wine consumers' behavior and need for effective marketing strategies. British Food Journal

CARMER A., VELIKOVA N., HERTZMAN J., BERGMAN C., WRAY M., LAPREVOTTE PIPPERT T. (2020). An inquiry into the pedagogy of the sensory perception tasting component of wine courses in the time of COVID-19. Wine Business Journal, 4

SUAREZ N., SCANNELLA E., POLIZZI S. (2020). The role of capital and liquidity in bank lending: are banks safer?. Global Policy

KWOK D., MESCHI P., BERTRAND O. (2020). In CEOs we trust: When religion matters in cross-border acquisitions. The case of a multifaith country. International Business Review [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A] Impact Factor. 4

DAMAND D. (2020). Multi-criteria evaluation model: an application of MRP parameterization. International Journal of Applied Mathematics Electronics and Computers, 8 (n° 4) Impact Factor. 1

BROIHANNE M., CALL J., DE MARCO A., DUFOUR V., NGOUBANGOYE B., REBOUT N., ROMAIN A. (2020). Non-human primates use combined rules when deciding under ambiguity. Philosophical Transactions of the Royal Society. B

MEYER-WAARDEN L., PAVONE G., POOCHAROENTOU T., PRAYATSUP P., RATINAUD M., TISON A. (2020). How Service Quality Influences Customer Acceptance and Usage of Chatbots?. Journal of Service Management Research, 4

CAMBEFORT M., PECOT F. (2020). Theorizing rightist anti-consumption. Marketing Theory [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

ZHANG H., HA Y. (2020). Algorithmic trading in limit order books for online portfolio selection. European Journal of Operational Research [CNRS cat.1, FNEGE cat.1, HCERES cat.A]

ZHANG H., HA Y. (2020). Algorithmic trading in limit order books for online portfolio selection. European Journal of Operational Research [ABS cat.4, CNRS cat.1, FNEGE cat.1, HCERES cat.A]

MOYA BURGOS I., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2020). What can neuromarketing tell us about food packaging?. Foods, 9

LIPNICKAS G., CONDUIT J., PLEWA C., WILKIE D. (2020). How much is enough? The role of effort in market shaping. Journal of Business & Industrial Marketing, 35 (n° 9) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]