Les publications de l'EM Strasbourg

SIGALA M. (2019). The Synergy of Wine and Culture: The Case of Ariousios Wine, Greece. Management and marketing of wine tourism business

GHVANIDZE S., VELIKOVA N., DODD T., OLDEWAGE-THERON W. (2019). Are sustainable consumers health conscious? A segmentation study of wine consumers. Journal of Food Products Marketing, 56

PEDREñO A., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2019). The role of termi-nation fee commitment in developing customer value in the telecommunication industry: An empirical study. Services marketing Quarterly, 40

FERRARI M. (2019). Comunicazione del rischio e comunicazione scientifica: spunti per un'analisi interdisciplinare e comparata. Rivista di diritto alimentare, 3

MOUREY J., ELDER R. (2019). Dynamic By Design: How Incorporating Dynamism in Advertising Affects Evaluations.? Journal of the Association for Consumer Research. Journal of the Association for Consumer Research

YANG C., TANG M. (2019). A study of the mechanism by which guanxi-based human resource management practices influence employees' active change. Management Review, 31

BOURLIATAUX-LAJOINIE S., DOSQUET F., DEL OLMO ARRIAGA J. (2019). The dark side of digital technology to overtourism: the case of Barcelona. World Wide Hospitality and Tourism Themes, 11

ZUCCHELLA A., PREVITALI P. (2019). Circular business models for sustainable development. A ?waste is food? restorative ecosystem. Business Strategy and the Environment, 28 (n° 2) [ABS cat.3, CNRS cat.4, FNEGE cat.3, HCERES cat.B]

FRANCOIS A., GERGAUD O. (2019). Is Civic Duty the Solution to the Paradox of Voting?. Public Choice, 180 (n° 3) [ABS cat.3, CNRS cat.1, HCERES cat.A]

HUAMAN RAMIREZ R., ALBERT N., MERUNKA D. (2019). Are global brands trustworthy? The role of brand affect, brand innovativeness, and consumer ethnocentrism. European Business Review, 31 (n° 6) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

KLEINALTENKAMP M., KARPEN I., PLEWA C., JAAKKOLA E., CONDUIT J. (2019). Collective Engagement in Organizational Settings. Industrial Marketing Management, 80 [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

SIGALA M. (2019). A market approach to social value co-creation: findings and implications from "Mageires" the social restaurant. Marketing Theory, 19 (n° 1) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]