Les publications de l'EM Strasbourg

KLARMANN M. (2011). When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters. Journal of Marketing, 75 (n° 2), pp. 55-74 [ABS cat.4*, CNRS cat.1g, FNEGE cat.1*, HCERES cat.A]

NOBRE T. (2011). Un cycle de vie pour les réseaux de santé ? Le cas de la cancérologie

TANG M. (2011). Betting on indigenous innovation or relying on FDI: The Chinese strategy for catching-up. Technology in Society, 33 (n° 1)

ACHABOU M. (2011). La course des entreprises vers la certification environnementale: quelles conséquences sur la crédibilité des écolabels et la confiance des consommateurs?. Management & Avenir, 41 [CNRS cat.4, FNEGE cat.3, HCERES cat.B]

KIYINDOU A. (2011). Réseaux sociaux et pratiques solidaires. Revue Hermes (n° 59)

PENIN J., COHENDET P. (2011). Patents to exclude versus include: Rethinking the management of intellectual property rights in a knowledge-based economy. Technology Innovation Management Review

GODLEWSKI C., LOBEZ F., STATNIK J., ZIANE Y. (2011). Le contenu informatif de la structure du pool bancaire. Management & Avenir, 41 [CNRS cat.4, FNEGE cat.3, HCERES cat.B]

URBAN S., ZUCCHELLA A. (2011). - Building the future through real value creation and innovation: achieving competitiveness in a chaotic world,. International Journal Entrepreneurship and Small Business,, 13 (n° 2), pp. 126-149

ZIMMER B. (2011). Uncertainty and fiscal policy in an asymmetric monetary union. Open Economies Review, 22, pp. 163-178 [CNRS cat.3, HCERES cat.B]

ROGER P. (2011). Testing alternative theories of financial decision making: a survey study with lottery bonds. Journal of Behavioral Finance, 12 (n° 4) [ABS cat.2, AJG cat.2, FNEGE cat.4, HCERES cat.C]

BURGER-HELMCHEN T., PENIN J. (2011). Crowdsourcing : définition, enjeux, typologie. Management & Avenir, 41 [CNRS cat.4, FNEGE cat.3, HCERES cat.B]

METAIS C. (2011). Are Jumps Contagious? An Empirical Investigation of Jumps Transmission Mechanisms in the NASDAQ Sector Indexes. Finance [ABS cat.1, AJG cat.1, CNRS cat.2, FNEGE cat.2, HCERES cat.A]