Les publications de l'EM Strasbourg

HUAMAN RAMIREZ R., LUNARDO R., VASQUEZ-PARRAGA A. (2022). How brand self-disclosure helps to create intimacy with customers: the role of information valence and anthropomorphism. Psychology and Marketing, 39 (n° 2) [CNRS cat.3, FNEGE cat.2, HCERES cat.A] Impact Factor. 3

POURNADER M., SAUER P., FAHIMNIA B., SEURING S. (2022). Behavioral studies in sustainable supply chain management. International Journal of Production Economics, 243 [CNRS cat.1, FNEGE cat.1, HCERES cat.A]

BERTRAND J., OSEI-TUTU F., WEILL L. (2022). Language gender-marking and borrower discouragement. Economics Letters [CNRS cat.3, HCERES cat.B]

CHEHBI GAMOURA S. (2022). Processus Achat 5.0 et acheteurs augmentés: l'IA collective pour l'automatisation de la sélection multifournisseurs via des chat-bots dotés d'aversion au risque: Cas d'un constructeur automobile français en post-COVID-19. Revue Française de Gestion Industrielle ?, 36 (n° 1) [CNRS cat.4, HCERES cat.C]

VIALE L., RUEL S., ZOUARI D. (2022). A mixed-methods approach to identifying buyers' competencies for enabling innovation. International Journal of Logistics Research and Applications, 25 (n° 1) [CNRS cat.3, FNEGE cat.3, HCERES cat.B] Impact Factor. 4.4

BETTI T., COUDERT T. (2022). How harmful are cuts in public employment and wage in times of high unemployment?. Bulletin of Economic Research, 74 (n° 1) [CNRS cat.3, HCERES cat.B] Impact Factor. 0.62

ODONKOR E., PALLUD J. (2022). A Configurational Approach to Understanding the Drivers of Mobile Phone Usage in Developing Countries. Journal of Global Information Management, 30 (n° 1) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

SCHMITT L., CASENAVE E., PALLUD J. (2022). Comment les commerciaux B-to-B utilisent les réseaux sociaux professionnels : une analyse par les pratiques. Décisions Marketing, 104 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

ROEDERER C., FILSER M. (2022). Experiential design on cause-related marketing: lessons from the fill-the-bottle challenge. Qualitative Market Research, 25 (n° 1) [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

VIALE L., VACHER S., BESSOUAT J. (2022). Eco-innovation in the upstream supply chain: re-thinking the involvement of purchasing managers. Supply Chain Management: An International Journal, 27 (n° 2) [CNRS cat.3, FNEGE cat.2, HCERES cat.A]

LEFEBVRE V. (2021). Cash holdings in privately held firms: A closer look at the precautionary motivation for smaller firms. Finance, 42 (n° 3) [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

BARASAL MORALES A., POLETTI LAURINI M. (2021). Firm Location: A Spatial Point Process Approach. Applied Spatial Analysis and Policy