In a Nutshell
French and English
The sports sector is facing new modes of promotion and communication. It requires more and more highly qualified people in core business activities who understand this very particular environment. The specialization Marketing & Sport Management, developed in collaboration with the Faculty of Sports Science, offers you courses in management, marketing, and project management to successfully carry out your responsibilities in companies.
Objectives of the Specialization
Develop a marketing plan
Conduct market research
Use statistical processing software for market research
Master digital communication tools