Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

633 publications

NGUYEN L., CONDUIT J., LU V., RAO HILL S. (2020). Collective Empowerment in Online Communities: Conceptualization, scale refinement and validation. Journal of Marketing Theory and Practice, 28 (n° 3) [ABS cat.2, CNRS cat.4, FNEGE cat.4, HCERES cat.C]

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

TANG M., HAO H., LI F. (2020). Entrepreneurs' cognitive biases and learning in incubating enterprises - A ternary interaction model. R&D Management, 32 (n° 1) [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

DOSQUET F., BONNARDEL V., CHARLET N. (2020). « La marque politique : représentativité des valeurs et polarisation partisane perçues. Le cas de l'évaluation du logo « La République En Marche » par ses adhérents. Recherches en Sciences de Gestion (anciennement Revue Sciences de Gestion) [CNRS cat.4, HCERES cat.B]

DAMAND D. (2020). Multi-criteria evaluation model: an application of MRP parameterization. International Journal of Applied Mathematics Electronics and Computers, 8 (n° 4) Impact Factor. 1

LIPNICKAS G., CONDUIT J., PLEWA C., WILKIE D. (2020). How much is enough? The role of effort in market shaping. Journal of Business & Industrial Marketing, 35 (n° 9) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

ZHANG H., XU S., DU . (2020). Can crude oil serve as a hedging asset for underlying securities? - Research on the heterogeneous correlation between crude oil and stock index. Energies, 13

CASENAVE E. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

KLEIN M. (2020). Réussite commerciale et satisfaction des vendeurs, face aux comportements négatifs des clients : effet médiateur de la maîtrise des émotions. Décisions Marketing [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

FERRARI M. (2020). De gustibus non disputandum est? Il ruolo del sapore nella disciplina degli alimenti. Rivista di diritto agrario, 2

GILINSKY A., NEWTON S., SEN A., FORD J., CANAVATI S. (2020). US wine industry preparedness for unforeseen crises and disasters: An empirical test. Wine Economics & Policy, 9

BROIHANNE M., CALL J., DE MARCO A., DUFOUR V., NGOUBANGOYE B., REBOUT N., ROMAIN A. (2020). Non-human primates use combined rules when deciding under ambiguity. Philosophical Transactions of the Royal Society. B