Les publications de l'EM Strasbourg
Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.
401 publications
SCHMITT L., CASENAVE E., PALLUD J. (2021). Salespeople's work toward the institutionalization of social selling practices. Industrial Marketing Management, 96 [CNRS cat.2, FNEGE cat.2, HCERES cat.A]
HUAMAN RAMIREZ R., MERUNKA D. (2021). Celebrity CEOs, the image of their endorsed brands, and consumer materialism. Journal of Consumer Marketing, 38 (n° 6) [ABS cat.1, CNRS cat.4, FNEGE cat.4, HCERES cat.C] Impact Factor. 2.3
TOTI J., DIALLO M., HUAMAN RAMIREZ R. (2021). Ethical sensitivity in consumers' decision-making: the mediating and moderating role of internal locus of control. Journal of Business Research, 131 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A] Impact Factor. 10.96
SCHMITT L., CASENAVE E., PALLUD J. (2021). Salespeople's work toward the institutionalization of social selling practices. Industrial Marketing Management, 96 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]
DHIAF M., ATAYAH O., NASRALLAH N., FREDERICO G. (2021). Thirteen years of Operations Management Research (OMR) journal: A bibliometric analysis and future research directions. Operations Management Research: Advancing Practice through Theory, 14 [ABS cat.1]