Les publications de l'EM Strasbourg

CAMBEFORT M., PECOT F. (2020). Theorizing rightist anti-consumption. Marketing Theory [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

BEZJIAN J., STOYANOVA V., MCKIERNAN P., MACKAY B. (2020). Synthesizing scenario planning and industry recipes through an analysis of the Hollywood film industry. Technological Forecasting and Social Change [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

TOBON S., RUIZ-ALBA ROBLEDO J., GARCíA DE MADARIAGA MIRANDA J. (2020). Gamification and Online Consumer Decisions: Is the game over? Decision Support Systems. Business, Management and Accounting,Management Information Systems

THIEMANN D., KOZICA A. (2020). echnologiebedingten Wandel meistern - Change-Ansätze zur Reduzierung von Technostress. OrganisationsEntwicklung - Zeitschrift für Unternehmensentwicklung und Change Management

CAMBEFORT M. (2020). How the COVID-19 pandemic is challenging consumption. Markets, Globalization & Development Review

CONDUIT J., KLEINALTENKAMP M. (2020). First things First': The AMS Review - Sheth Foundation 2020 annual doctoral competition for conceptual articles. AMS Review, 10

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

CASENAVE E., KLARMANN M. (2020). The accountability paradox: How holding marketers accountable hinders alignment with short-term marketing goals. Journal of Business Research, 112 [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A]

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

LEFEBVRE V., HAMELIN A. (2020). Introduction en bourse et croissance externe des PME françaises. Revue d'Économie Financière, 138 [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

YAO Y. (2020). Does Confucius have a say on management today? Empirical evidence from Asia and Europe. European Journal of International Management [CNRS cat.4, FNEGE cat.4, HCERES cat.C]