Les publications de l'EM Strasbourg
Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.
2023 publications
EL HAJJAR S., DEKHILI S. (2016). Could the greenbashing be a solution for the environmental advertising failures?. Journal of Marketing Trends, 3 (n° 1) [FNEGE cat.4, HCERES cat.C]
FRANCOIS A., WEILL L. (2016). Does the Holding of Local Mandate Alter the Members of Parliamentary Activities?. French Politics, 14 (n° 1)
CHAUDHRY A., LING Y., HU J., COOKE R. (2016). What Matters More? The Impact of Industry and Organizational Factors on Organizational Culture. Management Decision [ABS cat.2, CNRS cat.4, FNEGE cat.3, HCERES cat.B]
CASTERAN H., VALENTINI T. (2016). Satisfaction des visiteurs et comportement du personnel en contact. Management & Avenir, 84, 141-157 [CNRS cat.4, FNEGE cat.3, HCERES cat.B]
SIMON F. (2016). Consumer adoption of No Junk Mail stickers: an extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness. Journal of Retailing and Consumer Services, 29, 12-21 [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]
BONACHE J., LANGINIER H., ZARRAGA-OBERTY C. (2016). Antecedents and Effects of Host Country Nationals Negative Stereotyping of Corporate Expatriates. A Social Identity Analysis. Human Resource Management Review, 26 (n° 1) [ABS cat.3, AJG cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]
SIGALA M. (2016). An introduction to airline revenue integrity. Journal of Revenue and Pricing Management
SIGALA M. (2016). An introduction to airline revenue integrity. Journal of Revenue and Pricing Management
VANCE C., GROVES K., PAIK Y. (2016). Comparing thinking style and ethical decision-making between Chinese and U.S. students: Potential for future clash?. Journal of Business Ethics [CNRS cat.2, FNEGE cat.1, HCERES cat.A]
CASTERAN H. (2016). Linking usage and shopping: how value experiences can distinguish consumers?. Journal of Retailing and Consumer Services, 30, 165-174 [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]
TRIZZULLA C., GARCIA-BARDIDIA R., RéMY E. (2016). De Bourdieu à Lahire : déterminismes sociaux et pratiques de consommation plurielles.. Recherche et Application en Marketing, 31 (n° 1) [CNRS cat.2, FNEGE cat.2, HCERES cat.A]
HORVATH R., SEIDLER J., WEILL L. (2016). How Bank Competition Influences Liquidity Creation. Economic Modelling, 52 [ABS cat.2, AJG cat.2, CNRS cat.2, FNEGE cat.3, HCERES cat.A]